From Fluffy to Ripped, Sans the Obsession: Chris Brown’s Transformation

Back in February, I recall getting an email from a guy by the name of Chris Brown who was interested in some fitness consulting.  He found my work through my friend Google, and claimed to have devoured many of my articles since his discovery.

“Ever since I read your No-BS Approach to Looking Great Naked, I’ve been hooked”

is what he said in the opening email.

He went on to explain his experience in athletics growing up, which ultimately led to playing some professional baseball for a short time, before going back to graduate school to further his studies at Salve Regina University.

I knew from the beginning that I’d be able to work with Chris due to his experience in athletics, but his passionate desire to learn and grow he expressed in our email exchange.  I’ll never forget the last line of his first email that read “my work ethic is ridiculous and I love the gym, so I’m ready for the challenge.”

At first, I thought “okay, we’ll see how determined he is” and we continued our conversation which resulted in him starting the official JCDFItness training and diet protocol on Monday, March 7.

I was extremely pleased with his familiarity of the major compound lifts and willingness to let go of the reigns.

While I won’t go into his exact training protocol, I want to highlight a bit of what we did to get the results presented below.  To start off, Chris had been doing the popular Stronglifts 5×5 program.  I was already a fan of this guy – no bro-training to speak of.

Chris’ starting weight was 205lbs and ending weight was 186lbs.  He is right at 6 foot tall.  The time frame in between photos is about 16 weeks.  So on average, he dropped just over 1lb per week.  I think you’ll agree the difference in appearance is fairly drastic.  He transformed from a soft look into a very lean, athletic appearance. 

Read moreFrom Fluffy to Ripped, Sans the Obsession: Chris Brown’s Transformation

I Don’t Want to Get Big and Bulky: Fitness Marketing and its Effect on Women

I imagine people are laughing when they see me in the coffee shop, propped back reading Women’s Health or Fitness magazine.

I’m perfectly okay with this as I have my reasons for maintaining a subscription to said magazines.  It’s not for the training or nutritional advice, nor is it to improve my sex life.  I mainly read these magazines because I don’t quite understand women.

No male does.  However, I long to get a glimpse of what’s going on between their ears, at least from a fitness standpoint.

On the other hand, one thing I do understand quite well is marketing and sales psychology.

I also know how to write a training program and give someone dietary advice that’s inline with their goals.

What I’m finding in the magazines, on TV, and on the products we continually see in the retail outlets, are not necessarily in line with what it takes to get great results – especially when it comes to the female physique.

There are a few problems that I hope to shed some light on today with this article.

Read moreI Don’t Want to Get Big and Bulky: Fitness Marketing and its Effect on Women

Clean Eating is a Scam and Why You Should Abandon It

Please watch this video as it’s the follow-up to all three of my clean-eating articles:


Clean Eating

Photo Credit: epSos.de

Clean eating – it’s a term we’ve all used and have surely heard a million times.  We’ve stumbled upon it in the magazines, seen it in our favorite diet books and have probably even heard it on TV.  Heck there’s even a magazine titled Clean Eating.

Now I have no problem with the magazine – the recipes are great(love them, by the way) and the pictures are something I enjoy looking at.  I do, however, have a problem with the negative connotation it presents to the minds of many health and fitness enthusiasts and even some professionals unwilling to consider other ideas.

The first thing I want to ask is this: what exactly does clean eating mean?

Read moreClean Eating is a Scam and Why You Should Abandon It

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